Michael Jordan stands as the wealthiest professional athlete in history, and he’s certainly taking advantage of his fortune.
Recently, it was revealed that Jordan is the mysterious owner of the unique Pininfarina Battista Targamerica, which was showcased at this year’s Monterey Car Week. This high-performance electric vehicle (EV) is the latest addition to an impressive car collection that the NBA legend has amassed over four decades.
The Battista Targamerica garnered significant attention when it made its debut at The Quail, a Motorsports Gathering, in August. While the removable roof was intriguing—though it’s not technically a “targa top” since that term is trademarked by Porsche—the most captivating aspect was the fact that Pininfarina initially kept the owner’s identity under wraps. That mystery has now been solved.
The announcement came through a post on Pininfarina’s social media channels earlier this week. Although the company did not explicitly name Jordan, he was referred to as a “dear friend,” and the post included a photo of him receiving the vehicle, complete with the hashtag “#goat,” an acronym often used to denote the “greatest of all time.”
This Battista Targamerica marks Jordan’s second electric vehicle, according to Motor Authority. It’s clear why he has taken an interest in this specific EV. This stylish hypercar, which is a sibling to the Rimac Nevera, boasts a quad-motor powertrain that generates an astonishing 1,900 horsepower and 1,696 lb-ft of torque. With such immense power, the car can rocket from zero to 60 mph in just 1.89 seconds, briefly holding the title of the fastest-accelerating production car in history, and can achieve a top speed of 222 mph.
Jordan’s second Battista is elegantly designed in silver, accented with blue and black trim along the bottom. Besides the removable roof, which is a distinctive feature, it also has frameless doors to accommodate this modification, as well as a sealed-off panel replacing the rear window. The interior is adorned with tan leather and black accents, tailored to include a cigar humidor specifically for Jordan, who is known to be an enthusiast. The price tag for the Battista is approximately $2.5 million, but it’s likely that this one set the billionaire back even more.
Jordan, who co-owns the 23XI NASCAR team, has long been open about his passion for automobiles. It seems that every few months, another piece from his extensive collection goes up for sale. In recent years, notable cars such as a 1991 BMW 850i, a 1996 Mercedes-Benz S600 Lorinser, and a 2007 Mercedes-Benz SLR McLaren 722 Edition that once belonged to the basketball superstar have all changed hands.
Jordan’s affinity for cars extends beyond mere ownership; it reflects his status as a cultural icon and his understanding of luxury and performance. His collection represents not just vehicles but a blend of art, technology, and speed, showcasing his impeccable taste and commitment to excellence. Each addition to his collection, especially an exclusive piece like the Battista Targamerica, reinforces his reputation as a collector who appreciates innovation and craftsmanship.
The choice of an electric vehicle like the Battista aligns with a growing trend among luxury car enthusiasts. As the automotive industry evolves, more collectors are turning to high-performance EVs that combine sustainability with cutting-edge technology. Jordan’s decision to embrace this trend reflects not only his status as an elite athlete but also his awareness of contemporary automotive developments.
The Pininfarina Battista Targamerica stands as a testament to this new era in the automotive world, merging traditional craftsmanship with the future of transportation. With its remarkable performance specs and striking design, it serves as a fitting tribute to Jordan’s legacy—not just as a basketball player but also as a connoisseur of fine automobiles.
In conclusion, Michael Jordan’s latest acquisition illustrates his unwavering passion for cars and his continuous pursuit of excellence. The Battista Targamerica adds to his legacy as a collector of high-end vehicles, showcasing the intersection of luxury, performance, and innovation. With each car he adds to his collection, Jordan not only enhances his status as the richest athlete but also cements his role as a significant figure in the world of luxury automobiles. His unique tastes and preferences in vehicles continue to inspire and captivate car enthusiasts and collectors alike.
